Welcome to April, which means more Publicity opportunities for you on Radio, TV, and Newspapers!
There are a million things happening each month but I picked the most sure fire ideas that could work to get you media attention.
April is:
Lawn and Garden Month – Perfect for lawn care and gardening companies. What do we need to do now to have a healthy lawn? What are your tips for fertilizer or weed control etc.?
National Couple Appreciation Month – Perfect for relationship experts and coaches! Give three ideas you could share on how to celebrate Couple Appreciation Month.
National Decorating Month – Perfect topic for interior designers to get media. How can we freshen up for spring? Or, how to change things up when your home has looked the same for 30 years! (My aunt’s place hasn’t changed in 25 years. Nothing has moved!)
Here are three ideas for Nutritionists and Dietitians:
National Fresh Celery Month
National Garden Month
National Soy Foods Month
National Landscape Architecture Month – This is a huge trend in 2016. So many TV shows dedicated to making your back yard something special!
National Inventor’s Month – if you are an entrepreneur who’s invented something or you help others, why not share how you did it…or some local resources that can help others.
National Straw Hat Month – When I see this, I think of skin cancer awareness…might be the perfect spring board for skin care experts on how to stay safe in the sun this summer.
Stress Awareness Month – Luckily, I don’t have any stress…but most people do have lots of stress…so I know this will be a massive topic on all the big national shows…can you localize it??? Maybe do a local survey about stress and then contact your local media to share your findings and of course offer some solutions on how to beat stress.
And this is the reason for the bicycle picture above…The reason I don't have stress is because of that little collection of bikes. Nothing beats going for a ride to beat stress!
***If you want to know how to become the expert featured on radio, drop me a line and I'll be happy to help!
Wayne Kelly
Morning Radio Host, Media Coach and Wanna be Cyclist!
