News broke last week that Prince was found dead in his home. Now the world waits to find out why he died. There is lots of speculation but I would just rather wait for the facts before saying anything.
BUT here's how you can get interviews from this tragedy and it won't be creepy.
Yesterday we found out that Prince may have died without a will. So who will get his fortune? What happens now? If you are a lawyer or specialize in Wills – media would love to talk to you right now about why everyone NEEDS a will. I can almost guarantee you will get interviews on this topic.
Last week, no-one cared. But because it relates to such a big celebrity story, I bet you'll see the topic of wills on all the morning talk shows this week.
BEWARE: This interview is NOT about attracting clients. It's about helping people. If you use it to try drum up business you'll look like scum.
SO offer some free resources that can help people get started with their wills immediately.
If you need help crafting a media pitch, drop me a note – I'm here to help!
Wayne Kelly
