If you have taken one of my seminars, you know that I stress being a great performer when you get a chance to be On-Air. I used to talk about The Crocodile Hunter but the new king of performers is Jim Cramer, host of CNBC’s Mad Money.
This man is wild…untamable and passionate about stocks. Watching him makes your blood boil with either excitement or annoyance…either way…you’ll remember Jim.
His latest “gimmick†is brilliant and I want you to learn from Jim. He’s offering a contest where you can sign up for a virtual $100,000 that you can trade online for a set amount of time. The one who makes the most money will get to talk with Jim live on his TV show.
Contests are a great way to get on the radio. Think about how your topic can get you on air and then how you can stay by offering a contest of some sort. The winner maybe gets your personal training for an hour…whatever it is make it unbelievable.
The local gym just did this with me on Friday. They are having a fitness contest and called to challenge me. It's win win…I get in great shape….they get lots of PR as I talk about it on the radio…and hopefully listeners get inspired to come along with me and get in shape.
…now where did I leave that Kit Kat…
Wayne Kelly
