The AMAZING Race PR Kit
Starting July 15th, The Amazing Race Canada is making its debut on CTV. I have been in contact with the PR team and looks like I will be interviewing the teams as they get eliminated from the race. I thought that news alone was pretty groovy but this morning I had mail waiting for me.…
Let's talk about Sex Baby!
Every radio show is looking for something exciting to discuss. I find these days most potential guests are boring and safe. No one wants to listen to boring and safe. This is something we discussed today on the radio and we had people calling and emailing saying they wanted this info for their spouses. That…
Summer a great time for Radio Publicity
While the rest of the planet goes on summer vacation, I would encourage you to use this time to get more media attention for your business than you’ve ever received. There are many reasons why summer is better. The 1st – Summer rules for radio are not as strict. So we allow more fun topics…
The Pregnant Producer Loses it!
My friend is a producer at a huge talk station in a major market. I'm not giving any names – but she had this to say when she received yet another pitch from someone who just doesn't get it. I am sharing this because everyone of these points are critical to getting Publicity. She wrote:…
You've Heard of Midlife Crisis…this is better!
This would be a great interview for someone! YOUNG PEOPLE SUFFERING FROM "QUARTER LIFE CRISIS": Experts say the feeling usually occurs after college, when the young person enters the "real world," and suddenly feels trapped and future-less. Psychiatrists think this feeling might be linked to a pressure to succeed that has been present since childhood.…