Thank You Note Gets Author Publicity

Last week I had Patricia Morgan on my radio show to talk about her new book from Woe to Wow. This week I was suprised to get a thank you post card in the mail from Patricia. The card is her book cover…and I have to say a great branding tool. And why would I…

Continue Reading →

Giving Gets Publicity on Ellen

Across the street from our radio station studio in Nelson BC sits the Funky Monkey Burger Barn. The owner is Larry Gorril. Larry was lucky enough to get 4 tickets to the closing ceremonies to the Olympics only problem…he had more friends who wanted to go with him than he had tickets. So instead of…

Continue Reading →

Life is a big rollercoaster

We discussed this topic today on the Wayne and Jayne Radio show…I bet someone could build a great media release from it and get a ton of publicity… Here's the story: Scientists say that life is "all downhill" till 40 — and we're happiest at 74. The Daily Mail reported that a combination of fewer…

Continue Reading →

Radio Interviews can Build your List

Nothing makes me more proud than receiving an email from a client who shares with me their latest radio interview. Georgia Roulo is a woman on a mission to heal broken hearts. She just sent me this email… "Great news – I'll be interviewed by Rick Kogan on his Sunday morning show called The Sunday…

Continue Reading →

Radio Myth Buster

A new research paper by the Council for Research Excellence dispels many myths about how people now listen to music. The study uses data from AC Nielsen to determine how adults use radio and other forms of audio. Among the myths debunked … • Myth #1: People Don't Listen to Radio Anymore. Broadcast radio by…

Continue Reading →