Will Your Book Stand Out in a Bookstore?

I am amazed by the number of books in a bookstore. If you just put it on the shelf and wait for people to stumble in to buy it…you might not do so well. Here I am at Barnes & Noble Spokane WA.

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Why Short URL Webnames are best for Publicity

We we're driving along listening to an interview and I thought they did a great job of selling the book without sounding like an infomercial. But when they told my the web address to get more information…they lost me. Here's why:

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Publicity tips from the Mall – This is Critical

Can you explain your book in 30 seconds or less and have me hooked? If you want to get on my radio show…you better! Here's why:

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Radio Publicity Means Meet Your People

Walk through any mall and those are your customers. What do they want to hear about right now? Figure it out and they'll buy your product!

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Radio Publicity – Is this a Good Time?

Yesterday something happened to my websites and everything disappeared. And I mean everything: email, website, blog…everything. So I was on with Tech support trying to resolve the problem when a phone call comes in from a Publicist. Being that I was in crisis mode, I was answering phones hoping for great news from someone on…

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