How to get more Interview Time in the Media
As a real life morning radio host, I never have a shortage of great stories about successful interviews. On the other side of the coin, I also have many disastrous stories about people who blew an opportunity for media exposure. Last week on my radio show, Comedian Sean Morey did something that every guest would…
How Not to Pitch the Media!
I received an email today by someone asking to be on my radio show. Without using names, here are key points you ought to know. Doing you own PR is possible, but you MUST know the rules in the PR game. I started golfing last year. The first thing I did was take golf lessons.…
How to Build Your Media Campaign
Well it's time for my family vacation. But before I head off, I have started a tradition of giving away a very cool bonus for my list of authors and entrepreneurs that can help them get f.r.ee media publicity. This year I have posted a class I have never shared except with the people who…
Be a resource to the media and you will get interviews
Yesterday 2 clients emailed me with success stories on getting f.r.ee publicity. Here are their notes see if you find the lessons I will share at the end of this post: Hi Wayne. I just wanted to tell you that I was just on Nat and Drew’s radio show in Vancouver BC. They brought up…
Let's show you off
Anyone who has a website knows how important it is to have audio and even video on it. BUT If you are like me, it's difficult to talk about your product without sounding like an infomercial…isn't it? I hate bragging about myself…maybe that's the humble Canadian in me. That all changes today. Let me do…
