Wayne Kelly's Audio Newsletter
My latest audio newsletter is up and available. In it I explain why summer is a great time to get on the radio and I share some examples that small business can use to get pr. Listen to Wayne's newsletter click here Wayne Kelly
The Secret is in the Follow Up
Do not rely on email as your only tool for contacting the media. It is getting tougher and tougher to send email because of all the spam filters, so you really never know if it is actually making it through to your intended destination. Lynn missed her radio debut because she didn't follow up with…
Wayne's calmed down
OK If you read the last post I wrote, you'd see I was upset. I'm happy to report a success update. Client X just sent me this latest update: "Hello Wayne: It looks like staying the course in that bad interview I had paid off. This is something you may want to share with your…
Wayne's pissed off
This has been bothering me for two days now and I have to get it off my chest! I have a client who was just beat up on the air by a shock jock…(or a cowardly piece of you know what – as I'll refer to him) It's not fair. If you ever get on…
Does format matter for your next radio interview?
What is going on in radio??? Typically when you attempt to book yourself radio interviews, you traditionally get the best response from talk radio right? WRONG! In this day and age, listeners are looking for more than all talk or all music. My clients are being booked on Country Radio, Hip Hop radio, and Alternative…