Befriend the Media
Rita Crawford sent an email to our radio station saying she’d do anything to get on the Wayne and Jayne show – She would even bring donuts! She had just moved to the area and said how much she enjoyed the station and the show. I was flattered but what was her story? Why would…
Wayne Recommends
I've had many emails of late with people asking what I'm using to create newsletters, or how I create audio etc. I have posted everything I use at: http://onairpublicity.com/recommends.html If you are new to online business, DO NOT spend a fortune! You don't have to. I have a very affordable affiliate program that you pay…
Stories Sell
Can you become a story? Stories sell. One of the great recent stories comes from Kyle McDonald who created the Website www.oneredpaperclip.com Here was a man sitting at his desk when he decided to trade the one red paper clip from his desk for a house. Now, he didn’t get the house in the first…
Superstars work hard for it!
I was watching a bio on the biggest rock band on the planet, U2. It was a fascinating show about how they get ready for a world tour. It was great eye opener on what it takes to be successful. They had to spend about a month rehearsing their set list to make it look…
