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How Tracey uses Media to Brand her Speaking Business
Dr. Tracey Wilen was a guest on my morning radio show. She did a great interview about the Gen Z women and how they will look at jobs and employment different than the rest of us. She speaks all over the world as a Career Expert and when you see her website, you'll be extremely…
How to know if your topic is media worthy
The biggest problem I see when people often pitch being a guest on my radio show is they want to discuss a topic that isn't an issue our listeners are dealing with at the moment. If you are a therapist, psychologist, naturapath, relationship coach, or____________ , look to your clients to see what a hot…
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How to really impress the Media
Last week on my radio show I interviewed business leader Dr. Tracey Wilen about the Next Generation of women – The Z Generation. Being that I never interviewed Tracey before I went to her website to learn more about her…and when I landed on her homepage I was blown away. Her media clips were amazing…and…
Converting Listeners into Prospects
I was talking to a friend of mine who had just finished a 30-minute interview on a radio show in Portland and when I asked how it went she replied, "Great but no-one signed up for anything on my site." So I asked her what special free gift she had offered the listeners. Silence… Then…
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Hot Interview Ideas for April
Welcome to April, which means more Publicity opportunities for you on Radio, TV, and Newspapers! There are a million things happening each month but I picked the most sure fire ideas that could work to get you media attention. April is: Lawn and Garden Month – Perfect for lawn care and gardening companies. What do…