International Beer Day: August 2
I am always on the search for ways to get you and your business free publicity. Publicity is wayyyyy better than advertising. I've heard it said, advertising is what you pay for and publicity is what you pray for! Well if you run a microbrewery – tomorrow could be the best day of your PR…
Washington DC – Dishonest???? No….
I thought this was a great topic for radio. Not sure how you could use it to your advantage…but here's the scoop. Coca-Cola's Honest Tea tested whether Americans would pay for the drink at self-service kiosks. One location ranked far below the others. When Coca-Cola's Honest Tea tested whether Americans would voluntarily pay up for…
Khloe and Lamar: Could you save a marriage?
To be truly effective in media you need to piggyback off the hot stories in the news. And who's hotter than the Kardashians? Gossip sites are reporting: Khloe Kardashian is desperately trying to save her marriage to Lamar Odom, even as his cheating scandal not only refuses to fade, but is growing larger,since a mistress…
Pre-nups in 2013 – would you sign this?
Prenuptial agreements began as a way for people who are getting married to protect their assets in the event of a divorce, but More magazine reports that the agreements are evolving beyond money and breakups and being used by engaged couples to lay out exactly what they want from the marriage itself. New York attorney…
The Topic no-one is talking about
I am surprised how often we mention facebook on our radio show. It's now everywhere as people live and share their lives on Facebook. But it's not all great! People feel their emotions take a dive when they see friends having amazing vacations or buying new homes or new cars. I just googled facebook emotional…
