Free Publicity for Dieticians
This was a big announcement in the fight against obesity…. AMERICANS NOW DRINKING MORE WATER THAN SODA PER YEAR: A new report from Beverage Digest finds that for the first time in nearly three decades Americans are drinking more water than soda. Old research shows that in 1998, due to huge advertising campaigns, Americans were…
Celebs back together
Many months ago I reported a way for marriage counselors to get some free publicity… The story then was the break up… After 30 years of marriage, Danny DeVito and Rhea Perlman's relationship last fall was OVER. BUT Now, after months of rumors that they were not quite ready to give up on each other,…
Oops – He Forgot To Interview Mila Kunis!
Mila Kunis was doing a press tour to promote her new film Oz: The Great and Powerful when an interview with BBC Radio 1 took a bizarre but hilarious turn. Interviewer Chris Stark was so nervous that he forgot to ask about the movie and kept talking about himself while trying to convince the 29-year-old…
27 Hot Media Topics for March
Every month you can find great stories to get you publicity. Here's 27 things going on that most radio shows would love to discuss….as long as you can make it relevant to a listener. Red Cross Month Bell Peppers and Broccoli Month Berries and Cherries Month Child Life Month Colic Awareness Month Colorectal Cancer Awareness…
GoDaddy Ad a HUGE success
GoDaddy.com's Super Bowl ad showing supermodel Bar Rafaeli lengthily and noisily kissing a nerdy fat guy was roundly slammed as gross and sexist and wound up finishing dead list in USA Today's "Ad Meter" survey of all the ads from the game. But guess what? GoDaddy senior executive vice president and chief marketing officer Barb…