The Customer isn't always right
Is the customer always right? NOPE! And finally a company is doing something about it! A coffee enthusiast in St. Andrews, N.B., has learned the customer may not always be right. After complaining three times about "burnt" decaffeinated coffee at the local Tim Hortons, Jimmy Craig is now banned for life from that outlet and…
Pork better than Viagra?
This made my weird news of the world…The president of Argentina, Cristina Fernandez, is promoting the swine industry with a sexy, straight forward message that says eating pork is better than Viagra. PR idea – I want a expert in food to do a follow up to what are the foods that can really fire…
Depressing Day
Talked about this on the radio today…. A British psychologist claims the third Monday of January is the most depressing day of the year……using a formula to determine when people would be at their lowest point…. He said that today is the worst because Christmas bills start arriving, we’ve been battling winter for awhile, many…
Want Media? What is everyone talkin' about?
Here's a great example of how to be relevant to the media… Here's the crazy story that has many people in the media talking. And guess where I found it? At cnn.com! In fact it is the #5 Most popular story on the site at this very moment. Researchers at King's College London in the…
14 year old asks "Who Cares"
My daughter looked at the newspaper on the counter and made an off-handed comment saying “how lame”. She got my attention and I had to ask what she was talking about. She pointed out the cover story in the newspaper was about the 60th wedding anniversary of some local couple. I said yes, it’s a…
