Oops, What do You Mean…WRONG NUMBER????
I had an interview booked with a Shel Busey, who is a Canadian Guru when it comes to home repairs. The interview was scheduled at 8am. I called and got the wrong number. I called again…and still the wrong number. I thought oops, we've been promo'ing Shel coming on the show for the past 2…
Most Media Releases SUCK!
I recently did a teleseminar about what most media releases are missing and how you can make your stand out in a see of media crazy releases. For Class details: http:www.onairpublicity.com/programs.shtml
How to Pitch Yourself for Radio Interviews
My friend Jeff Crilley has been a great resource for my radio show recently. He doesn't even bother pitching me guests that don't fit my personality or my demo. His PR clients are exactly what I am looking for. Now don't let him hear this podcast cause his head will explode and then I won't…
Sell Yourself Like Disney
I just returned from 5 days at Disney World in Florida. And I was amazed by the people that come from all over the world too see the mouse! I realized Disney has built a brand that we don't even question. We'll pay anything to get in and experience the Magic Kingdom. Today's podcast is…
I'm Bored By Your Media Release!
Click Play for Podcast! I'm fresh back from a month vacation and I'm wading through all the emails from people who have been trying to get on my radio show. But after a month of not looking at any email, I have to say, I'm surprised at how many media releases don't grab me. In…