Oops, What do You Mean…WRONG NUMBER????

I had an interview booked with a Shel Busey, who is a Canadian Guru when it comes to home repairs. The interview was scheduled at 8am. I called and got the wrong number. I called again…and still the wrong number. I thought oops, we've been promo'ing Shel coming on the show for the past 2…

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Most Media Releases SUCK!

I recently did a teleseminar about what most media releases are missing and how you can make your stand out in a see of media crazy releases. For Class details: http:www.onairpublicity.com/programs.shtml

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How to Pitch Yourself for Radio Interviews

My friend Jeff Crilley has been a great resource for my radio show recently. He doesn't even bother pitching me guests that don't fit my personality or my demo. His PR clients are exactly what I am looking for. Now don't let him hear this podcast cause his head will explode and then I won't…

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Sell Yourself Like Disney

I just returned from 5 days at Disney World in Florida. And I was amazed by the people that come from all over the world too see the mouse! I realized Disney has built a brand that we don't even question. We'll pay anything to get in and experience the Magic Kingdom. Today's podcast is…

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I'm Bored By Your Media Release!

Click Play for Podcast! I'm fresh back from a month vacation and I'm wading through all the emails from people who have been trying to get on my radio show. But after a month of not looking at any email, I have to say, I'm surprised at how many media releases don't grab me. In…

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