Media release that gets results

Isn't this a great media release? No, really, Ron did a great job. Too many people have no idea how to write a media release that explains exactly what you want. This media release is short, sweet, and simple…and he followed through with a great interview! What I loved the most about this interview was…

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A Radio Guest who gets PR!

Today I had Ranee Spina, author of ‘I am before I do’, on my morning radio show. She did everything right including using flattery before the interview. She commented on how my bio made her laugh out loud. Now this isn’t a big deal to you reading this blog, but it’s a huge deal to…

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On Air Publicity and a Calendar

If you want to take full advantage of free publicity opportunities look no further than your calendar. It’s easy for a fitness expert to get airtime in January. It’s easy for a turkey expert to get interviews at Thanksgiving… Now what if you are an expert in duct tape? Check out this media release: DUCT…

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Does free radio publicity work?

Yes, and you wouldn’t believe the people who don’t understand how to use it properly. Instead they throw away opportunities. A bad interview can do more damage than not getting any PR at all. They say, there is no such thing as bad PR…I disagree. If a new author comes on my radio show and…

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Wayne's Hot Media release of the week!

As a radio host/producer I am constantly being sent media releases by people trying to get some air time on my show. Every week I will post my favorite pitch of the week. Notice how great this is. The concept is so simple it's funny. Why would anyone write out all the lyrics to this…

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