Do people believe you?

When a superstar speaks I listen…and I learned another life lesson from Bono (The lead singer for U2) Bono said it’s important that people believe you when you sing the song.
What a comment. Sop simple yet so powerful. When you speak, when you do interviews, when I tell people the weather on my radio show; we all have to say it with emotion and heart so people believe what you are saying.

I’ve been thinking about that comment while doing interviews this week and realized the great interviews come from the heart. The bad ones…well, why focus on them…get into your heart and make people believe what you are saying.

Wayne Kelly